Insight · Startups & capital

What Is an Information Memorandum?

Published 21 July 2026

The document that introduces a private raise or business sale to investors — what it contains, when it substitutes for a prospectus, and where the legal risk really sits.

An Information Memorandum (IM) is the document that introduces a business, an investment opportunity, or a debt facility to a limited group of prospective investors or buyers. It is the most important document in a private capital raise, a private-credit fund offer, or the early stage of a business sale — and it is one of the easiest to get legally wrong.

The role of the IM

An IM has two jobs. Commercially, it sells the opportunity — it needs to answer the investor's or buyer's obvious questions without them having to ask. Legally, it is your disclosure document. Everything material about the business, the offer, and the risks should be in it, because anything you fail to disclose can come back as a misrepresentation claim.

IM vs prospectus vs teaser

  • Teaser / flyer. A one-to-two page anonymous summary used to gauge interest before signing an NDA.
  • Information Memorandum. The full private disclosure document — issued under NDA to a defined class of prospective investors or buyers.
  • Prospectus. A regulated public disclosure document under Chapter 6D of the Corporations Act 2001 (Cth), required for retail offers of securities.

Whether you can use an IM instead of a prospectus depends on whether the offer fits an exemption in section 708 — sophisticated investors, professional investors, senior managers, or small-scale offers under the 20/12/2 rule.

What a good IM contains

  1. Executive summary — the thesis in one page.
  2. Company overview — history, structure, cap table, key contracts.
  3. Product and market — what you sell, who buys it, competitive positioning.
  4. Management and governance — bios, board composition, advisers.
  5. Financial information — historical accounts, forward forecasts, key assumptions.
  6. The offer — instrument (equity, convertible note, SAFE, debt), price, minimum subscription, use of funds, timing.
  7. Risk factors — comprehensive, plain-English, and specific to the business (generic risk pages are a red flag).
  8. Legal terms — governing law, dispute resolution, jurisdiction.
  9. Disclaimers and investor eligibility — including sophisticated / professional investor gating.

Even where no prospectus is required, an IM is not a "free zone" for optimistic marketing. Liability arises under:

  • Section 1041H of the Corporations Act — misleading or deceptive conduct in relation to a financial product or service.
  • Section 12DA of the ASIC Act — the parallel prohibition for financial services.
  • Section 18 of the Australian Consumer Law — misleading or deceptive conduct in trade or commerce.
  • General law misrepresentation — negligent and fraudulent.

Practical implications: forecasts must be based on reasonable grounds (section 769C), risk sections must be balanced, and material adverse information cannot be hidden in the footnotes.

Investor eligibility and gating

If you are relying on the sophisticated-investor exemption, you need a section 708(8) accountant's certificate (net assets $2.5m or gross income $250k for the last two years) on file before the offer is made. Circulating an IM to investors who cannot produce a certificate can convert the offer into a regulated retail offer — a serious problem.

IM in a business sale

In an M&A context the IM (sometimes called a Confidential Information Memorandum, or CIM) sits between the teaser and the data room. It is used to attract non-binding indicative offers. It should give enough detail for buyers to price the business, but hold back operationally sensitive material (customer names, key employee identities, source code) until later in the process. See our Business Sales & Acquisitions service page for how the sale process fits together.

Practical takeaways

  • Get a lawyer to review the IM before it goes out — not after.
  • Sign an NDA before releasing it to any prospective investor or buyer.
  • Keep a version-controlled register of who received which version of the IM.
  • Do not use an IM as a substitute for a prospectus if your offer does not fit a s708 exemption.
  • Update the IM if anything material changes during the offer period.

Frequently asked questions

What is an Information Memorandum?

An Information Memorandum (IM) is a disclosure document prepared for a limited group of prospective investors or buyers, describing the business, the opportunity, the risks, and the terms. It is used in private capital raises, private credit deals, and business sales.

Is an IM the same as a prospectus?

No. A prospectus is a regulated public disclosure document under Chapter 6D of the Corporations Act, required when offering securities to retail investors. An IM is used in exempt offers — typically to sophisticated or professional investors — where a prospectus is not required.

When do you need an IM instead of a prospectus?

When the offer falls within an exemption under section 708 of the Corporations Act — including offers to sophisticated investors (s708(8)), professional investors (s708(11)), or under the small-scale offering cap (s708(1)). Get advice on which exemption applies before circulating any document.

What should an IM include?

Typically: executive summary, company and management overview, product and market analysis, financials and forecasts, use of funds, the offer terms (price, structure, minimum subscription), and a comprehensive risk section. It should also include the appropriate disclaimers and investor eligibility statements.

Can I be sued over what is in the IM?

Yes. Even where a prospectus is not required, misleading or deceptive statements in an IM can breach section 1041H of the Corporations Act and section 18 of the ACL, and can support common law claims for misrepresentation. The document needs to be accurate, balanced, and properly reviewed.

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